Don’t Kick Annual Appraisals Into Touch!

Martin Nicholson gets controversial about yearly performance reviews. He believes that annual appraisals play an important role in performance management - but they’ve got to be done as part of a full process lifecycle, and not just a one-off evaluation every 12 months.


OK so I am going to go out on a limb here. I’m tired of the rhetoric that annual appraisals are out of date and that business moves too quickly for them. Let me explain further…

Annual appraisals often evoke mixed feelings among employees and managers alike. While some dread the process, viewing it as a stressful evaluation, there is a powerful positive side to annual appraisals that can transform both individual careers and organisational success. When approached with the right mindset and methodology, annual appraisals can become a cornerstone of professional growth, team cohesion, and enhanced productivity.

The recent criticism of annual appraisals is that they aren’t reflective of the needs of business and restrict the pace at which organisations are growing and adapting. Yet the original principles that I studied some 30 years ago were that annual appraisals should be a reflection of regular meetings and discussions and the old adage ‘no surprises’ still applies in the annual review as much today as it did in the 1990’s. The view that annual reviews were never flexible enough just simply isn’t true, when done well.

Let’s then look at the positives of why we would continue with the annual appraisal as part of your performance management toolkit;

The Benefits of Annual Appraisals 

1. Clarity and Goal Setting

Annual appraisals provide an excellent opportunity for employees and managers to clarify expectations and set realistic, achievable goals. This process ensures that everyone is on the same page regarding responsibilities and performance standards, reducing confusion and aligning individual objectives with the company’s strategic vision.

2. Recognition and Motivation

Appraisals are a structured way to recognize and reward employees' hard work and accomplishments over the past year. Acknowledgment from leadership boosts morale, validates effort, and can significantly increase job satisfaction. Recognition serves as a powerful motivator, encouraging employees to maintain or even elevate their performance levels.

3. Skill Development and Career Advancement

Annual reviews are a prime time to discuss career aspirations and identify areas for professional development. Managers can help employees pinpoint specific skills they need to develop, recommend training programs, and outline potential career paths within the organisation. This not only aids in personal growth but also prepares employees for future leadership roles, contributing to organisational succession planning.

4. Enhanced Communication and Feedback

Open, honest communication is the bedrock of a healthy workplace. Annual appraisals foster a two-way dialogue where employees can share their experiences, challenges, and feedback. Managers, in turn, can provide constructive feedback, celebrate successes, and address areas needing improvement. This mutual exchange strengthens the employee-manager relationship and promotes a culture of continuous improvement.

5. Performance Tracking and Accountability

Regular performance assessments help in tracking progress and holding employees accountable for their contributions. This accountability ensures that team members are meeting their targets and responsibilities, which is crucial for overall organisational performance. Clear performance metrics also provide a basis for fair and transparent decisions regarding promotions, raises, and other rewards.

So in short, the value of conducting meaningful annual appraisals still, in my opinion, far outweighs the negatives. BUT it takes good management – in time, attention and attitude – to make the process work. Let’s face it, if you haven’t conducted regular 121’s and don’t prepare for the event then it becomes a tick-box exercise, right?

So what are my tips for making the most of Annual Appraisals?

  • Prepare Thoroughly

    Both managers and employees should prepare for the appraisal meeting. Managers should review performance data and gather examples of achievements and areas for improvement. Employees should reflect on their accomplishments, challenges, and future goals.

  • Foster a Growth Mindset

    Approach appraisals with a focus on growth and development rather than merely evaluation. Emphasise learning opportunities and how employees can enhance their skills and performance.

  • Set SMART Goals

    Yes, that old concept! But making goals Specific, Measurable, Achievable, Relevant, and Time-bound really does help. It creates clarity in tracking progress and achieving objectives effectively. What is often missed with SMART is the timebound, not all objectives need to be for the full year, the process should allow for smaller periods for some of the objectives.

  • Encourage Open Dialogue

    Create a safe and open environment where employees feel comfortable sharing their thoughts and concerns. Active listening by managers is crucial to understand employees’ perspectives and address any issues.

  • Follow Up

    I’ve stated it several times already, appraisals should not be a one-time event but part of an ongoing process. Regular 121’s or progress reviews help in maintaining momentum and ensuring that goals and development plans are on track.

Conclusion

The annual appraisal is not dead BUT it requires organisations to invest in the full lifecycle of the process and not to try to quick fix by amending the annual process.

When conducted effectively, annual appraisals can be a transformative tool that benefits both employees and organisations. They provide clarity, recognition, development opportunities, and a platform for open communication. By focusing on the positive aspects and approaching the process with a constructive mindset, annual appraisals can drive personal growth, enhance team performance, and by stretching performance levels to a new high an contribute significantly to organisational success.

Embrace the potential of annual appraisals and turn them into a positive, uplifting experience that propels everyone toward greater achievements.

Performance management is a critical process within the employee lifecycle, and as such should always have sharp focus when trying to effectively manage your Human Resources. If you haven’t reflected on this for a while, perhaps now is the time to step up and think again. If you would like to discuss this subject further, or any other element of Human Resource Management that is troubling you, get in touch for a FREE discovery call.

For more reading on this subject try the following articles;

Performance management that puts people first | McKinsey

Performance Management Shouldn’t Kill Collaboration (hbr.org)

Performance Management In The Future Of Work (forbes.com)


Martin Nicholson is the Managing Consultant at ProAction HR, providing Human Resources Services to SME businesses in Southampton, Winchester and throughout Hampshire and the adjoining counties.

Co-founder of the Winchester-based HR company, Martin and his team support clients across Hampshire and neighbouring counties, providing HR advice, HR consultancy, and HR services. They cover a broad range of HR solutions, from one-off responsive HR support to a full Human Resources service, along with Learning & Development, Training and Change Management.

Helping organisations to thrive on the value & uniqueness of their people.
— ProAction HR's Purpose

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